Netflix continues to pull in plenty of users, despite intense competition from rival video streaming services.
Netflix said that among its original television content, season four ofThe Crownis its most successful season to date, and also encouraged many viewers to check out the earlier seasons. More than 100 million member households globally have now watched the historical drama, according to company data.
Another winner isThe Queen’s Gambit, watched by 62 million member households in its first 28 days, making it the biggest limited series in Netflix history, while also igniting sales of chess sets, according to the company.
As for Netflix original movies, Gorge Clooney’sThe Midnight Skywas the biggest hit during the final three months of 2020, with an estimated 72 million households hitting the play button in its first four weeks alone.
Other popular original movies currently includeOver the Moon(directed by Glen Keane), andWe Can Be Heroes(directed by Robert Rodriguez).
Netflix was also keen to note the popularity of its content on Google searches during 2020, especially among TV shows:
Netflix said it’s “a great time to be a consumer of entertainment,” at the same time acknowledging recently launched rival servicesDisney+,AppleTV+, andHBO Max, among others.
In comments accompanying the release of its quarterly results, Netflix touched on the role its service is playing during the ongoing pandemic, saying: “2020 was an incredibly difficult year with extraordinary loss for so many families, new restrictions that none of us have ever had to live with before, and great uncertainty. We’re enormously grateful that in these uniquely challenging times we’ve been able to provide our members around the world with a source of escape, connection, and joy while continuing to build our business.”